Hello, we’re Gorilla.

 

We’re a creative communications company.

We take products and turn them into brands.

From Australia’s No1. toilet tissue to
the best tasting ginger beer.

We love what we do and we’re united in the belief
that no matter how complex the media mix,
ultimately it’s the idea that matters.

The demise of digital

Sunday 26 March 2017

Some serious marketers with serious budgets to play with are waking up to the misnomer that is “digital marketing”. A bit like putting the cart before the horse, to focus on digital potentially negates the need to first work out your strategy. And isn’t everything digital these days anyway – even good old fashioned radio!

BT and RBS on why marketers should kill off the word ‘digital’

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